Our Story

About us

Our mission: help companies increase their revenue and credit to customers without taking on more risk.
y combinator team
Developed and trusted by wholesalers and distributors like you

Born from family businesses

Focus on customers, not credit
Paperplane founders Daniel and Jack both grew up in the wholesale and distribution industry. They didn't know that their family businesses were part of a £40 billion industry that supplies builders all over the United Kingdom. Growing up, they saw firsthand how tough it was for companies to grow revenue and scale credit without taking on more risk. It didn't make sense that smaller builders' merchants faced cash crunches that put them at a disadvantage against larger merchants. They knew something had to change.

Our “aha” moment

Serving with technology
Paperplane was founded in 2022 by founders with backgrounds in banking, software, and AI/ML at institutions like Goldman Sachs, University of Cambridge, and MIT. Using their expertise, they built AI models that analyze millions of datapoints about each customer, including the intelligence that sales reps and account managers had about their own customers. Using this data within their own customers' heads, they were able to predict high-risk customers with over 98.9% accuracy weeks in advance.

Paperplane's vision is to empower growing companies to focus on growth and their customers instead of credit risk. Instead of worrying about insolvencies and risk, finance and customer-facing teams can finally work together to move their business forward.
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Enable credit to scale
without more risk

Allowing builders' merchants to focus on their customers, not credit
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